Priorité Hotline: 0800 88 11 12
'The best service never stops improving.' 'Priorité has always been unique in the Swiss market. So we want to reward your loyalty and say a big thank you. To you – from us.'

Stephan Mignot, Head of Priorité

The world of Priorité

The best team. Just for you. 

 The best team. Just for you.

The Swisscom Priorité Hotline is just for you. Our most experienced and competent agents will make sure you always feel well looked after.


Your loyalty is being rewarded. 

 Your loyalty is being rewarded.

Priorité is offered to customers who have stayed loyal to Swisscom for a particularly long time and have spent a certain amount on Swisscom products and services. The minimum spend varies depending on the contract duration.


Baking with the Swiss pastry chef champion –
an unforgettable experience 

2019, Priorité's anniversary year, features a range of highlights.

A particularly sweet one came on 23 March, when 10 customers enjoyed a visit to the Swiss pastry chef champion. In his bakery in Münchenstein, Dominique Buchmann introduced them to the world of top-class pâtisserie.

An unforgettable experience!

Order the Priorité brochure. 

Swisscom Priorité Broschüre 2019
Have you already read the latest Priorité brochure? You can download the brochure here or simply order it by calling the Priorité Hotline on 0800 88 11 12

Overview of Priorité. 

  • Hotline
  • Mobile phone replacement
  • Newsletter
  • Priorité admission
  • Latest offers
  • Competitions

10 years of Priorité in pictures.

Priorité launched in April 2009. The exclusive premium programme for Swisscom residential customers has continued to evolve over the last 10 years. There have been plenty of highlights. We’ve picked out a few from this decade of service with a human touch.